Rudyfrom

How Rudy works

You set the rules once. Rudy is built to do the rest: find the load, call the broker, ask you when it matters and brief your driver.

Step 1

You set the rules once

Your rate floor, your lanes, your driver’s home time and the most Rudy may book without asking. Rudy is built to never go under them.

Rate floor: $2.40 / mi
Lanes: Within 50 mi · avoid NYC, Northeast
Home time: Luis home by Friday
Ask me above: $2,000

See it in the film

The Dispatch rules screen on an iPhone: minimum $2.40 a mile, pickup within 50 miles, Luis home by Friday, ask me above $2,000

Step 2

Rudy finds the load

Across the load boards, Rudy checks every posting against your truck and your rules, and skips the ones that do not fit, with the reason.

Load: Dallas → Louisville · 850 mi
Equipment: Dry van · picks up 6:00 AM
Deadhead: 23 empty miles to pickup
Fits: Fuel and tolls counted · home by Friday

See it in the film

Rudy’s pick on the Dispatch load board: Dallas to Louisville, 850 miles, dry van, posted $1,950, only 23 empty miles to pickup

Step 3

Rudy calls the broker

Rudy calls, pitches your truck and works the rate. In the film the broker posts $1,950, Rudy asks $2,250 and they agree on $2,225.

Posted: $1,950
Rudy asks: $2,250
Agreed: $2,225 · $2.62 / mi
Over posted: +$275

See it in the film

Two iPhones: the broker on a call with Brackwater Trucking, and the owner’s sleeping phone showing $2,225 agreed, $2.62 a mile, $275 over posted

Step 4

Over your limit, Rudy asks first

The load is over your $2,000 limit, so Rudy asks before it books. You tap Book. One tap, at 2:14 AM, and back to sleep.

Load: $2,225 · over your $2,000 limit
Rudy asks: Book it? · Not this one
You: One tap · 2:14 AM

See it in the film

An iPhone lock screen at 2:14 AM with a Dispatch notification: Got $2,225 for Dallas to Louisville, that is over your $2,000 limit, book it?

Step 5

Your driver gets everything

Luis wakes up to the pickup number, the times, the dock notes and the rate con. Nobody had to call anybody.

Pickup: #PW-48213 · 6:00 AM
Deliver: Wednesday by 11:00 AM
Dock notes: Dock 4 · check in at the gate
Rate con: Attached

See it in the film

A text from Rudy to the driver Luis: you’re booked, Dallas to Louisville, pickup number PW-48213 at 6:00 AM, dock 4, rate confirmation attached

The call

Listen to Rudy call a broker

The broker posted $1,950. Rudy asked for $2,250. Thirty seconds later it was $2,225, and nobody woke you up to get it.

$1,950

Posted

$2,225

Agreed

+$275

For you

More about the call

Rudy

Calling Pellwick Transport

Jess · brokerPellwick Transport, this is Jess.

RudyHey Jess, it's Rudy with Brackwater Trucking. Your Dallas to Louisville dry van for tomorrow, is that still open?

Jess · brokerYeah, still open. Posted at nineteen-fifty, all in.

RudyI've got a truck empty right there in Dallas. I'd need twenty-two fifty to make it work.

Jess · brokerHmm... can you do twenty-two twenty-five?

RudyTwenty-two twenty-five works. Let me confirm with my owner, and I'll send the truck info in a few minutes.

Jess · brokerOkay. You're good. Rate con's on the way.

RudyI know.

0:00 / 0:30

The call from the launch film. Voices are AI-generated; Pellwick Transport and Brackwater Trucking are sample companies.

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